Strategic Product Management
“Strategy is not one overall vision – it is
composed of a pattern of functional activities
and policies defined at corporate level and
enacted by business units. Many varied and
frequent adjustments to the strategy may
be needed.” - Ben Gilad, “Early Warning”
composed of a pattern of functional activities
and policies defined at corporate level and
enacted by business units. Many varied and
frequent adjustments to the strategy may
be needed.” - Ben Gilad, “Early Warning”
Services for the Software Industry
- Business Strategy & Management Consulting
- Market & Competitive Intelligence
- Product Management & PMM
- Start-Ups & Established Companies
CONSULTING SERVICES
Innovative understanding of what it takes to sustain success as a software technology company
Analyzed Information in Context leads to strategic intelligence and better decision-making
- Market Intelligence: Positioning, Selling strategies, Competitive Response, Early Warning
- Refinement of target markets and segments for increased selling dominance
- Future product direction and programs to monitor change drivers
- Guidance for Market-driven strategy and growth
- Product roadmap risk management
- Strategic takes on Customer Relationship Selling techniques
- Perspective analysis for management on key product / market decisions and for integrating market insights with a broader business context
- Competitive landscape and competitor analysis studies
- “Tough Love” Executive Briefings
- Implementation and hand-off of on-going processes internal to client programs
Project- and contractor-based quoting and engagements available
